Field guide

FanEdit signal page

Fan Edit Campaign Brief Template

A fan edit campaign brief template helps brands give editors the assets, rules, audience, and creative direction they need to make social-native edits. It should cover the goal, fandom, asset library, music, guardrails, deliverables, review process, and launch plan.

Create a fan edit

Frame 01

Template outline

Use this structure when preparing a fan editor campaign.

  • 01Campaign goal
  • 02Target audience and fandom
  • 03Approved assets
  • 04Sounds and music options
  • 05Edit styles
  • 06Brand safety rules
  • 07Deliverables
  • 08Review timeline
  • 09Posting and usage rights

Frame 02

Why the template works

The template makes campaigns easier to scale because every editor starts with the same context while still leaving room for creative interpretation.

  • 01Consistent inputs
  • 02Faster review
  • 03Better editor fit

Related FanEdit Pages